Title: Bee Boy
Client: Kraft Canada / Honeycomb
Agency: Ogilvy, Toronto
Creative Directors: Janet Kestin, Nancy Vonk
Writers: Hunter Somerville, Tim Piper
Art Director: Mike Kirkland
Agency Producer: Shenny Jaffer
Director: Tim Piper
Production Company: Sons and Daughters, Toronto
Production Company Producer: Dan Ford
Producer: Erwin Abesamis
DP: Cory Wilyman
Sound: Vapor, Toronto
Off-line: School Editing, Toronto
Editor: Ryan Hunt
On-line: Soho Post, Toronto
On-Line Editor: Terry Rose




By filming the boy locked off in situations where something else in frame was moving, we could divide the scene in the edit, speed up only the boy in an edit window, and make the scene feel natural. For example, we would crop the pool into frame when we sped up the boy, to show water movement against fast motion of the boy. Sound effects were as important as the visual effects, as simple as it was. We shot seven scenes over two days and discovered by accident that putting these two scenes together made a very cool 30 sec tvc.
Flexible client = great result.
- Tim Piper