Been a Slice

//  11.20.18

BeenASlice_3_glossy

Glossy partnered with Second Harvest, the largest food rescue organization in Canada, and Toronto creative shop Bob’s Your Uncle for the launch of Been a Slice, a beer made from bread approaching its best before date. The project was created as a new and unexpected way to raise awareness about food loss, waste and rescue. Read the press release.

Been a Slice was very well-received by media. Here’s some of the coverage we obtained: Forbes, CBC News (at the 45:25 mark), Global News, CityTV News, Toronto Star, The Loop, NewsTalk1010, Indie88, Toronto.com, 102.1 The EdgeAdweek, Trend Hunter, Just Beer, Canadian Beer NewsPackaging of the World, Canadian Grocer and Applied Arts,

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Portfolio, Uncategorized

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