Glossy worked with Psyop, Stink and FFL Paris to launch Orangina's very fun, naughty and furry Naturally Juicy campaign. Here are some links to some on the PR and viral seeding Glossy obtained. Some of the comments on YouTube are hilarious.
Crush, Toronto and Random House Canada created nine clips to promote Douglas Coupland’s latest novel The Gum Thief. This project brought selections of the novel to life in short clips that were seeded on the internet. View the campaign on YouTube here. Some press clippings are below.
In association with Lowe Tesch, Stockholm, Lowe Roche designed & created this integrated campaign for Stella Artois consisting of an installation, the game Le Défi, coasters and graffiti art. Here are some links to some of the PR Glossy facilitated.
Press: On October 17th Evolution became an internet phenomenon. It has been viewed over nine million times on YouTube and when it was released it was the second most watched spot on the internet. Here are links to some of the PR Glossy facilitated.
Glossy had three clients work together to create this promotional spot for director John Mastromonaco's Los Angeles-based production company, Argyle Brothers. The result was this action-packed animation. Read the story here in Stash 32 (what's funny is the little guy in the animation looks a bit like John Mastromonaco).
After having their Emerald Nuts spot named the best commercial of the 2007 Super Bowl by Bob Garfield of AdAge, Keith McArthur of The Globe and Mail wrote this feature storyon The Perlorian Brothers and their career. In Addition, this interview with The Perlorian Brothers was also posted on Keith McArthur's blog, The Hard Sell.
