Frito-Lay Dips: Made For Each Other - “Love & Sockets”

Synopsis: Little Boris lives in a beautiful land filled with mechanical fireflies. Everyone is aglow with happiness. Everyone that is, but Boris.

Enter the world of Frito-Lay’s Dips and Chips—a magical place where the stars have aligned and everyone always finds their perfect match. “Made for Each Other” is about that brilliant moment where two worlds collide to make an even greater whole. Like the pieces of a puzzle or a key to a lock, they’re a perfect fit. Much like Dips and Chips, when our two heroes meet you just can’t help but smile.

Launch Date: 02/09/09
Client: Frito-Lay North America

Agency: Goodby, Silverstein & Partners
Assoc. Partners, Group Creative Directors: Hunter Hindman, Rick Condos
Art Director: Jessica Feeney
Senior Writer: Alexandra Tyler
Executive Producer: Amanda Cox
Sr. Producer: Julie Hart
Producer (Music): Todd Porter
Producer: Jonathan Percy
Account Director: Nancy Reyes
Account Manager: Nida Haider

Production Company (animation): Blacklist
Director: David Lobser
Animation Studio: Little Sister
Animation: Peter Richardson, Ian Brauner
Rigging: Gwen Murray, Yaron Canetti
Modeling: David Avetisov
Matte Painter: Kristian Merc
Executive Producer: Adina Sales & Aaron Kisner
Producer: Karen Lawler & Alexander Unick

Music: Melodium
Production Company (logo): Cobra Creative



Frito-Lay Dips: Made For Each Other - “Firesprite”


Synopsis: Life can get a little complicated when you torch everything around you. So what’s a friendly little Firesprite to do?

Enter the world of Frito-Lay’s Dips and Chips—a magical place where the stars have aligned and everyone always finds their perfect match. “Made for Each Other” is about that brilliant moment where two worlds collide to make an even greater whole. Like the pieces of a puzzle or a key to a lock, they’re a perfect fit. Much like Dips and Chips, when our two heroes meet you just can’t help but smile.

Launch Date: 02/09/09
Client: Frito-Lay North America

Agency: Goodby, Silverstein & Partners
Assoc. Partners, Group Creative Directors: Hunter Hindman, Rick Condos
Art Director: Jessica Feeney
Senior Writer: Alexandra Tyler
Executive Producer: Amanda Cox
Senior Producer: Julie Hart
Producer (Music): Todd Porter
Account Director: Nancy Reyes
Account Manager: Nida Haider


Production Company (animation): Blacklist
Director: Pistachios
Executive Producer: Adina Sales & Aaron Kisner
Producer: Karen Lawler & Alexander Unick

Music: Leon Jean Marie
Production Company (logo): Cobra Creative



WEBSITE

Frito-Lay Dips. Made for Each Other
URL: http://www.madeforeachother.com

Synopsis: The world of Frito Lay’s Dips and Chips is a magical place where the stars have aligned and everyone always finds their perfect match. Visitors to the
Made for Each Other website can explore the colorful landscape to discover a
variety of whimsical characters who are all searching for their perfect
mate. In addition to games and numerous fun easter eggs, the site also
features five charming videos, each in a unique animation style, that tell
the story of other “perfect matches.”

Launch Date:  02/09/09
Client: Frito-Lay North America
Agency: Goodby, Silverstein & Partners
 
Production Company: B-Reel
 
Assoc. Partners, Group Creative Directors: Hunter Hindman, Rick Condos
Art Director: Jessica Feeney, Katie McCarthy
Writer:  Alexandra Tyler, Jessica Shank
Executive Producer: Amanda Cox
Producer: Jonathan Percy
Account Director: Nancy Reyes
Account Manager: Nida Haider