To promote Volvo’s new XC60, Grey Canada set out to created pre-roll ads you actually want to watch. They hyperlinked specific YouTube themes and subject …
More >>Glossy partnered with LA-based Arts & Sciences to promote the new slice-of-life Miller Lite campaign created by TBWA\Chiat\Day LA.
The multi-spot campaign stars Marco Rodriguez …
More >>Throwback Thursday to February 2008 and this video for Utah Saints‘ remix of Something Good. I love the original Kate Bush song too, and who …
More >>Glossy partnered with Toronto-based Camp Jefferson and Koodo Mobile on the launch of its new brand platform, “Choose Happy.”
From the bottom up, Koodo’s new …
More >>This little iron fish won the Product Design Grand Prix in Cannes last night.
As the case study above shows, Geometry Global in Dubai, United …
More >>Throwback Thursday to July 2008 and this video for Radiohead’s House of Cards – which was the first music video ever to be premiered by …
More >>Vodafone’s “Red Light Application/Between Us” initiative from WPP’s Y&R Istanbul, with support from Mindshare in the region, has won the Media Grand Prix at Cannes.…
More >>Volvo’s Life Paint has won the Promo & Activation Grand Prix in Cannes.
The project, created by Grey London, is built on the premise that …
More >>Last month I launched Koodo’s new brand platform, Choose Happy, created by Toronto-based Camp Jefferson. The campaign celebrates that Koodo’s customers are the happiest in …
More >>This week’s Throwback Thursday is a short trip back to March 2012 and this project I frequently refer to as “little card, big PR.” It …
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