Toronto-based advertising agency Rain 43 has been riding a wave of momentum culminating with the promotion of Laura Davis-Saville to Vice President, Director of Strategic Planning and the hiring of Shawna Dressler as HR and Operations Director.
Davis-Saville’s promotion follows a period of significant growth at Rain 43, in which the agency added a number new clients, including Homewood Health, Sentry Investments and the Independent Energy System Operator – including the former Ontario Power Authority’s saveONenergy brand -, and doubled its staff from 22 to 50 in just six months. In her new role as Vice President, Director of Strategic Planning, Davis-Saville will be responsible for strategic oversight of all agency clients, as well as new business opportunities
“Not only is Laura a dynamic and integrated strategist, but clients love her,” said John Yorke, Partner and President at Rain 43. “She has the chance to take the reins of leadership at Rain 43 and represents the beginning of a new and exciting chapter for the agency wherein she will be a key component in ushering in significant change.”
Davis-Saville represents the next generation of leadership at Rain 43. Poised to guide the agency through a period of further growth, maintaining the significant momentum it’s been experiencing of late, she’ll also be heading up the new Rain 43 brand positioning, which will be launching later this year.
Before joining Rain 43 in January as Director of Strategic Planning, Davis-Saville served as lead strategic planner at Lowe Roche, where she provided strategic oversight and leadership on the agency’s key clients including Unilever, Nestle Purina, Johnson Insurance, and their not-for-profit portfolio, which included the Heart & Stroke Foundation’s multi-award winning and internationally renowned “Make Health Last” campaign.
The addition of Shawna Dressler to Rain 43 is another move that hearkens to the growth the agency has been experiencing. Dressler joins Rain 43 from Zulu Alpha Kilo, where she worked in recruitment and talent management. She is currently working on putting together an HR and culture plan that will help propel Rain 43 into a strong position for future growth.