Ford “Mushroom”

Glossy partnered with BBDO Canada and Ford to obtain ad trade coverge the new short film, “Mushroom”. No Ford vehicles are shown in the nearly seven-and-a-half-minute film, but the nighttime shoot for the film was powered entirely by Ford Electrified Vehicles—everything from coffee makers to lights, camera batteries and wind machines. Read the press release.

Here’s some of the coverage we obtained: Creativity, Adweek, Muse by Clio, Strategy, The Message, AdStasher and The Stable.