Category:Social Causes

Social Causes  //  01.06.20
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Two versions of the same story play out in a moving new ad for the YMCA of Greater Toronto.

Sometimes having the right support can …

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Diversity  //  12.03.19
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Coalition group calls for a more accurate representation of people with disabilities on North American TV

Less than 3% of characters on our screen have …

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Food  //  11.19.19
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A bread company sets the table with more than just baguettes.

Canada’s premier artisanal bakery, ACE, is baking up something other than bread with a …

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PSA  //  11.04.19
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Project Understood Teaches Google to Understand People with Down Syndrome

The Canadian Down Syndrome Society partners with Google to make voice technology more accessible to …

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Halloween  //  10.29.19
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A new campaign for advocacy group Chiefs of Ontario, created by BBDO Toronto, aims to stop inaccurate portrayals on Halloween.

Before you head out the …

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Media  //  10.22.19
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Society of Professional Journalists Trademarks ‘Fake News’ and Sends Trump Cease and Desist

The Florida Pro Chapter of the Society of Professional Journalists (SPJ), America’s …

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Social Causes  //  09.09.19
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Canada apologizes for not living up to its land conservation promises

New campaign from Outside Thinkers points out that Canada is falling behind other …

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Social Causes  //  04.08.19
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Black & Abroad aims to displace the hate with pan-African tourism campaign, “Go Back To Africa”

New tech-driven digital campaign reframes the negative message into …

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PSA  //  02.27.19
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White Ribbon Canada Launches “Boys Don’t Cry,” a Public Service Announcement by Oscar-nominated Director Hubert Davis

– In conjunction with Anti-Bullying Day, PSA takes a …

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Engineering  //  12.04.18
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New Coalition Set to Tackle a Major Engineering Challenge: The Profession’s Lack of Women

Student petitions led to the formation of new group working to …

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