http://www.youtube.com/watch?v=KWdAXw7ziOo
Glossy worked with Red Urban to promote Volkswagen’s most accessible model, the Jetta. For the spot, titled “Butcher”, two Jetta’s were hung in a stable in Toronto’s historic Casa Loma which was transformed into a market for the shoot. See a making of video and read the press release here.
Here’s some traction on the spot: Business Insider, Marketing, Shots, Applied Arts, Agency Spy, More About Advertising, Advert Lover, The Toronto Egotist, Ads of the World, Media in Canada, Stimulant, AdLand, MediaPost’s Creative Media Blog.
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