People Are Better Than Robots

//  07.16.21

Glossy partnered with Broken Heart Love Affair on its “Go Human. Book Human.” brand campaign for Internova Travel Group.

The campaign was designed to make people fall in love with the idea of booking travel with actual people versus doing it alone online. The creative platform urges travelers to consider how computer programming and artificial intelligence could possibly plan vacations without the same sensory perception as human beings. Read the press release.

The campaign received coverage in FastCompany, AdweekCreative Review, AdAgeApplied Arts, The Message and B&T.

Portfolio, Uncategorized