Category:Sports

Equal Pay  //  05.08.23
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Meet Ally Hoop: The Equal Pay Mascot Created to Highlight the Shocking Wage Gap Between NBA Mascots and WNBA Players

New campaign by Hard Work …

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Baseball  //  09.26.22
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OLG Brings Historic Baseball Team Back To Life

OLG partners with MLB to immortalize the 1930s Chatham Coloured All-Stars through a popular video game and …

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COVID-19  //  04.23.20
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Paralympians Send Messages of Hope for These Challenging Times

Canadian Paralympic Committee and BBDO Canada release an empathetic COVID-19 PSA

A new film from the …

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Advertising  //  10.01.19
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BMO Passes a Championship Field on to a New Generation

New ad from FCB Canada shows how BMO saved Toronto FC’s championship pitch, and moved …

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Social Media  //  03.06.18
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The Canadian Paralympic Committee (CPC) launches innovative digital strategy by giving Canadians the opportunity to become its broadcast partner for 10 days in March to …

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Sponsorship  //  01.16.17
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The latest from Toronto-based Bensimon Byrne celebrates Scotiabank’s sponsorship of the iconic FC Barcelona football team and their involvement in supporting thousands of youth football …

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Advertising  //  07.13.15
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Canadian Paralympic Committee Launches New PSA Campaign for Toronto 2015 Games“The Games are Tough, the Athletes are Tougher” #PARATOUGH

The Canadian Paralympic Committee has launched …

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Advertising  //  05.20.15
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GREY Canada has launched a new national communications campaign for Special Olympics Canada in the lead up to this year’s World Summer Games in Los …

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