Glossy partnered with Boston Pizza, and creative agency john st., to promote their Christmas Pizza, which is a full turkey dinner on top of a pizza. But Boston Pizza didn’t a Christmas pizza, they created a Christmas carol, called Chorus of the Pizza, and a carolling pizza box to deliver it in.
Here’s some of the coverage on this yummy creation: National Post, Ottawa Citizen, Narcity, Adweek, AdAge, Dieline, Muse by Clio, Canadify, Chew Boom, KoolFM, PQM Pizza Magazine, Strategy, The Message, IHeartRadio, The Takeout, Trendhunter, The Drum.
It was also featured on Global Toronto’s The Morning Show and CP24 Breakfast.
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