Data & Decisions

//  10.19.21
Ian Mackenzie, Chief Creative Officer, Performance Art

Ian Mackenzie, Chief Creative Officer, Performance Art

Today at 12pm EDT there’s a Data & Decisions discussion on Artificial Humanity taking place as part of Advertising Week New York.

For the discussion, marketing executives will traverse the rocky worlds of AI, AR, marketing automation, the metaverse, ethics and beyond. The panel is moderated by Highsnobiety co-founder Jeff Carvalho and the panelists will decide who gets the last word – “man” or marketing machine.

One of the panelists is Ian Mackenzie, CCO of Performance Art, IPG’s data-driven creative agency which launched in July. Ian was formerly the CCO at FCB/SIX, whose creative campaigns included the highly acclaimed and awarded “Go Back to Africa“, for Black & Abroad, and “Destination Pride“, for PFLAG CANADA.

More info & you can register here.

Press credentials link or by emailing advertisingweek@sunshinesachs.com

The full list of speakers:

Harsh Kapadia
CCO
MRM East

Jeff Carvalho
Cofounder
Highsnobiety

Ian Mackenzie
Chief Creative Officer
Performance Art

Henry Ajder
Head of Policy and Partnerships
Metaphysics

MJ Zilla
Design Director & Strategist

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