For the sixth year in a row, Glossy partnered with the Canadian Down Syndrome Society and FCB Canada on its annual awareness initiative. This year, they launched Inployable, the first employment resource for people with Down syndrome on LinkedIn.
North America is experiencing an unprecedented labour shortage. With millions of jobs vacant, employers are struggling to find qualified candidates to fill these roles. A solution that has been long overlooked is the Down syndrome community. Over 50% of people with Down syndrome struggle to find paid work, as they’ve been wrongfully perceived as less capable and less valuable within the workforce. An additional barrier to employment is connection: If employers do have interest in hiring someone with Down syndrome, there was previously no one online hub to connect with them. With Inployable, now there is. Read the press release.
Here’s some of the coverage on this amazing initiative: CTV TV, CTV News (online), National Post, CTV Ottawa, HR Reporter, Included Magazine, Communication Arts, CBC Radio (across Canada), CP24, Toronto Sun, NewsTalk1010, 680 News, Toronto Star, CTV Calgary, The Hamilton Spectator, Muse by Clio, Strategy, The Message, Windsor Morning, 580CFRA, AM640, Ethical Marketing News.